Mojave Microphones Online ‘Audio Test Kitchen’
‘Virtual showroom’ allows customers to taste test entire line of microphones from Mojave, letting ears do the choosing
Mojave Audio announces a partnership with Audio Test Kitchen [ATK] and the launch of a Mojave-specific ATK Player. The Player gives customers the ability to virtually test out each microphone in the Mojave line as well as compare them to each other on the same sound clips. The collaboration is the result of an ongoing relationship between the two brands that dates back to Audio Test Kitchen’s early R&D phases, and Mojave has been one of the first to integrate ATK’s Player into its website.
“ATK is designed to educate the listener getting them unbiased, standardised instrument and vocal recordings for them to compare on whatever microphones they’re curious about.” – Alex Oana, ATK Founder
The partnership grew out of Mojave’s participation with Audio Test Kitchen, a website loaded with a 13,000-audio-file database designed to be a ‘virtual showroom’ for microphones. ATK Founder Alex Oana started the project in 2018 as a way for audio professionals to more objectively compare the sound of microphones, with various sound tests designed to clearly illustrate the similarities and differences between them. ATK currently boasts more than 300 microphones from 54 manufacturers. Mojave Audio was one of the first brands ATK reached out to for input on how to best reveal the characteristics of LDC microphones in comparison recordings.“They were one of the first calls we made when we began testing the idea out-loud with manufacturers — as music and audio guys I knew they would understand what we were trying to accomplish,” said Oana. “They’ve always been fearless when it comes to entering their microphones in ‘shoot-outs’, and more importantly they were as interested as we were to see what could be learned.”
Each microphone in the Mojave lineup is integrated into the player with access to specs, frequency comparison visuals, and a ‘Listening Guide’ designed to guide customers through their various strengths and recommended use cases. Customers also have the ability to load up three microphone profiles at once and compare them with the provided sound clips for the ultimate hearing ‘taste test’. ‘Blind Mode’ can also be engaged to randomise these choices, thus encouraging customers to choose what is best for their needs based on sound alone.
“At Mojave we’ve always been more moved by the sound than model numbers or ‘mojo’,” said Mojave Audio President Dusty Wakeman,” Using this player will allow our customers to trust their own ears and make the choice that is right for them.”